Traditionally, the role of the professional of accounting has been associated with the image of the professional who does the math and keeps books with the financial information of the companies. However, the technological revolution, in addition to other factors, is changing the accounting today, positioning professionals in the area as true strategic advisors.
For this reason, it is important to visualize the present and future panorama of the world of accounting. The global report The Practice of Now 2019, developed by Sage, says that 90% of accountants believe that there is a cultural change in accounting, which consists of the transition from a transactional profession to another focused on consulting. This change is motivated by reasons such as market and customer demands, regulation, digitalization, management changes, investments, and others.
The report also says that 35% of accountants consider the use of technology to be paramount in accounting and invest in it as soon as possible to diversify their offer. Although most are implementing basic tools necessary to monitor work or meet customer expectations, the scenario began to change in 2020, with the COVID-19 pandemic and the need to keep up with accelerated digitalization in companies.
The professionals of accounting they also believe that they need new skills that will shape the future of accounting in the coming years such as technological literacy, building social relations, business advice, project management, and industry experience outside the accounting area. In this sense, talent recruitment is focused on the search for these competencies, and according to the report, 82% of accountants consider recruitment in a non-traditional environment.
As the main challenges for the future of accounting, accountants cite recruitment and training. Faced with the latter, 62% of them accept that today's training will not be enough to carry out a successful practice by 2030. The report says that, considering that 82% of the professionals of accounting consider recruitment in a non-traditional environment, by 2030 accounting practices will develop differently from how they are managed in accounting today.
A accounting it hasn't stopped evolving since its inception. However, the changes are happening faster. To be successful, it is necessary to enter into the dynamics of digitalization as quickly as possible, using technological tools that will make the accountant's work a reliable and safe activity.
Contact TATICCA — ALLINIAL GLOBAL, which operates throughout Brazil and globally, with integrated auditing, accounting, tax services, corporate finance, technology, Risk Advisory, business consulting and training. For more information, visit www.taticca.com.br or email taticca@taticca.com.br and learn more. Our company has professionals with extensive experience in the market and has certified methodologies for carrying out activities.
